Unilever
As an E-commerce copywriter, I optimized and increased Amazon performance across Unilever's portfolio of brands. From Food and Refreshment to Beauty and across all Amazon formats, including supplementary images, enhanced content, and landing pages.
My role as an e-commerce copywriter required working on multiple brands and seamlessly switching voices and platforms while ensuring consistency.
Promoted to Senior Copywriter and helped oversee copywriting production and worked with copywriters in India, Mexico, South Africa, and Toronto. That work included guideline development, keyword research, training new copywriters, and reviewing, developing, and approving copy.
